Small Business Marketing 101 - Casper Area Chamber of Commerce (en-US) Jake Dixon, Marketing & Communications Specialist Wyoming Small Business Development Center Network As a small business owner, you may
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Small Business Marketing 101

Posted on August 3rd, 2018

Jake Dixon, Marketing & Communications Specialist
Wyoming Small Business Development Center Network

As a small business owner, you may not have a team of advertisers, researchers and web developers at your disposal. Your main focus is likely on a specific passion that first prompted you to offer your services or product to the community. Luckily for Wyoming entrepreneurs, there are several coaches, classes and resources available to help fill in those marketing gaps.

If you need to learn the marketing basics or are ready to take your skills to the next level, there are several training opportunities coming up throughout the state. Here’s a look at some of the low-to-no-cost events from the Wyoming Small Business Development Center (SBDC) Network:
  • Aug. 9 – Integrate Your Online and Offline Marketing Efforts (Webinar)
  • Aug. 23 – Start Your Own Business (Cheyenne)
  • Sept. 13 – Why Print Marketing Works in Wyoming (Webinar)
  • Dec. 6 – Choosing a Website Builder (Webinar)

If you can’t attend these trainings, your local SBDC advisor is always available to offer marketing guidance at no cost. Every advisor has extensive experience and knowledge in marketing small businesses. Most of our staff have even owned small businesses of their own, so you can learn from other Wyoming entrepreneurs.

No-cost market research is another valuable resource available to entrepreneurs in the state. The Wyoming SBDC Network’s market researchers have access to a wide variety of databases and can help you find solutions such as identifying target audiences, following industry trends and even analyzing your website.

To get in contact with an advisor, learn more about the Market Research Center, or to register for an event, visit our website at www.WyomingSBDC.org. You can also find more articles on marketing topics right now in the “blog” section of the website.

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ABOUT THE WYOMING SBDC NETWORK: The Wyoming Small Business Development Center Network is funded in part through a Cooperative Agreement with the U.S. Small Business Administration, state funds from the Wyoming Business Council and host responsibilities and additional support provided by the University of Wyoming. The SBDC offers an enormous amount of business expertise to help Wyoming residents think about, launch, grow, reinvent or exit their business.
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